As a real estate agent or broker, you know that getting your name to page one on that search engine results page is one of the most sought after goals.  One of the best ways to improve search engine rankings (organically) is by Blogging.  When you use keywords in your blog consistently, you are driving more and more consumers back to your website.  As a “page one success story” ourselves, RealSupport has the knowledge and experience to get you the best results possible.   Here are a few tips we’d like to share:

1. Post Consistently
We recommend posting at least 1x per week.  Your Real Estate Virtual Assistant can write AND post to your blog as often as you would like.  Of course, if there is anything you happen to come across that you want to personally write about, feel free!  Read more about this strategy in our blog post about how blogging can improve your search engine rankings!

2. New Listing Blog Post = GREAT idea
Let your blog serve as yet another avenue to advertise your new listings.  This step to can be included in your new listing marketing efforts.  While your at it, may as well announce your price reductions and boast about your solds!  Just another way to show off your expertise as a real estate professional.

3. Your Blog Should (Automatically) Syndicate to Facebook, Twitter & LinkedIn

Yes, you should have a link to your blog on any and all social networking websites, your email signature and website.  You should also have your Real Estate Virtual Assistant setup your blog so it auto syndicates to Facebook, Twitter and LinkedIn.  With this syndication, each blog post is instantly fed to your social networking websites, exposing your friends, fans , connections and potential clients to the invaluable information you’ve just posted.

4. Mention Your Blog on Your Website
We recommend adding a graphical button linking to your blog on at least one page of your website.   This also adds a personal touch to your website beyond your “About Me” page.  It’s a great way for your clients and potential customers to get to know you.  Website information can get out-dated, but your blog will always stay current as long as you are following our guidelines.  Some websites even allow for a live feed of your blog so your most recent posts show on your home page.  Ask your Real Estate Virtual Assistant to help you determine the best way to advertise your blog.

5. Consistency With Your Key Words is KEY
Blogging your key words consistently is KEY to better search engine rankings.  Discuss your desired key words you’re your Real Estate Virtual Assistant so they can incorporate them into your blog and link them back to your website.  Can’t or don’t want to wrap your head around all of this?  Delegate it to your Real Estate Virtual Assistant TODAY!

These are just a few, I’m sure you have some of your own, so please DO comment to share your own quick tip!

Carrie Gable of RealSupport, Inc. is our “VA Quick Tip” columnist offering expertise in real estate marketing, technology and more. RealSupport’s office and team of 9 full-time staff members is located near Chicago, IL. Their successful team works virtually for many top real estate agents nationwide. Pioneers in the Real Estate Virtual Assistant industry, RealSupport offers marketing, website and logo design, branding, lead generation, technical support, transaction management and more.

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