Archive for the ‘MR. INTERNET'S INTREPID TRAVELS’ Category
The Fire Marshall Said "No More!"
Sunday, November 15th, 2009
It was the last session on Friday afternoon at the NAR Convention in San Diego. I walked into a much bigger room than expected thinking “no way” this room is going to fill given the modest convention attendance and the beautiful afternoon soon-to-be weekend weather. Yet by the time I started speaking that venue was standing room only. In fact, the Fire Marshall prevented additional people cued outside the door from entering for safety reasons.
My speech was called “Convert Online Prospect with Email and Web Scripts“. Clearly this really resonated with the people at the convention. Yet what I find so funny is that I’ve been teaching these same principles to this industry for nearly 15 years! One could argue that old habits die hard (which is usually true), but I think there is something else going on here. You see, most sales professionals still prefer the visceral thrill of working with people face-to-face or on the phone, where they, not the consumer is in control. However if they try to apply those principles online, they will literally drive the online consumer away from them.
One of the more popular strategies I shared with them is my “Critical First Response Email Script” which has a proven track record (over many years) of instantly changing the relationship between the agent and the online prospect.
Now this is where it gets interesting. You see, Brad & Bobby Carroll of Dakno Marketing (good friends and colleagues of mine) were LiveStreaming my presentation to viewers all over the Net just using Brad’s laptop camera and microphone. Well, it turns out some of these folks really paid attention because it started a Twitter storm with one virtual attendee (who immediately put the email script to work) remarked:
“Please tell Michael that I used his sample letter (that you were kind enough to twitter post) to respond to a net inquiry. WOW! It worked!”
Joan
Everyone in the session had a great time (especially me 
) and I loved seeing the enthusiasm from so many agents when so much of the industry is down in the dumps. This just goes to show that if you enter into something fully engaged and with no expectations, you can be pleasantly surprised.
Tip-Toeing Through the Tulips
Saturday, October 6th, 2007Shhhhhhh!!! The Intrepid Paparazzi here, dishing you the low down on what Michael Russer is really up to when he’s out there visiting all of you! What he doesn’t know is we’ve figured out how to hack into his little blog system here to share these unauthorized insights directly with you. First up, Amsterdam! Yes, our dear Mr. Internet loaded up and went overseas to visit our Dutch brothers.
With the opportunity to address RE/Max Europe came the chance to delve into what trouble a new city has to offer. Let’s go ahead and get the practical business info out of the way… Yes, it was a highly successful meeting! There were over 35 countries represented in this seminar hosted by RE/Max Europe, Europe’s largest real estate brokerage. The attendees were delighted with Michael’s performance, stimulated by the new ideas he presented, energized and motivated to take their business to a new level. Of course, we expected nothing less, right?
Now to the fun stuff. Honestly, Michael cleared out of that meeting as fast as he could go. There were things to do, places to go, sex toys to see! Oh, ah, we mean… well, no – it’s true. You know they are a lot more liberal with that kind of thing over there! Just take a look at this picture. Nah, that’s not so bad, huh? And it must be admitted we never actually saw him enter the shop. However, he did have a few extra minutes when this Intrepid Paparazzi had to visit the little Dutchmen’s room!
The rest of the sight seeing was even more beautiful. Like this place for example! What would a trip to Amsterdam be without sampling the golden bubbly native nectar? Of course, doing a bit of sampling ourselves, we missed getting that incriminating photo for proof…
Oh, and what visit to a new locale would be complete without a bit of gambling on the side, hmmm? You should have seen Mr. Internet there – even the Little Dutch Boy couldn’t have stopped his cash flow!
All right, all right. We didn’t catch him with his finger in the dam either, so guess we’re done impugning Mr. Internet’s squeaky clean reputation. Worst we can accuse him of is trying on a few too many pairs of wooden shoes. Truth is, the main focus of Michael’s camera during his trip was on the true beauty of Amsterdam: the unique architecture, the lovely landscaping, the artistic decoration. Called “The Venice of the North” due to its extensive canals, boats and bicycles are the primary transportation in the city. Here we share with you a few of the images he captured.
Well, that’s it for now. We’ll keep you up to date from time to time, giving you the low down on the down low of Mr. Internet!
